Apr 12, 2022
In General Discussions
Customer experience can make or break your business. Small issues that you might not notice could be deal breakers for some customers, lower revenue, and vulnerability in your business. Staying on to employee contact list of customer experience trends is therefore essential for small business owners to grow their business. Check out these 10 trends sweeping the country and find out how you can use them to employee contact list grow your brand. 1. People want experiences, not products So it's no surprise that one of the top customer experience trends on our list covers experiential marketing. Adobe CEO Shantanu Narayen used the NFL as an example of a great experiential brand. Most people never go to a game, but they follow the teams closely every Sunday. The NFL doesn't just sell jerseys or shirts, it sells the feeling when your team wins in the employee contact list final seconds of a playoff game. Create amazing in-store experiences and focus on how customers feel when they engage with your brand to create a positive experience that lasts. 2. Customers expect in-store Wi-Fi A few years ago, WiFi was a luxury that stores offered as a business perk. Today, however, customers expect stores to employee contact list provide free Wi-Fi as part of the shopping experience. Shopify reports that. 96% of customers prefer stores to have WiFi, and 60% of customers actually request in-store WiFi when shopping at a store. Your customers are more than happy to employee contact list walk out if you don't provide the connectivity they need. 3. Good music can boost your sales Customers as a whole enjoy overhead music , but the right music can inspire shoppers to employee contact list enjoy the experience and change their behavior. Studies have shown that playing the right music – curating playlists based on your brand – can increase sales by over 9%.